British American Tobacco Australia

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This article is part of the Tobacco portal on Sourcewatch funded from 2006 - 2009 by the American Legacy Foundation.

British American Tobacco Australia (BATA) is a wholly-owned subsidiary of the London-headquartered British American Tobacco.[1] On its website BATA sttaes that it manufactures a total of over 18 billion cigarettes at plants in Australia, New Zealand, Papua New Guinea, Fiji, the Solomon Islands and Western Samoa. It also exports cigarettes "to other locations in the Pacific Islands through British American Tobacco Australasia's subsidiaries." The company calculates that its market share is 45.9% in Australia, 75.2% in New Zealand and 100% in the Pacific Islands.[2]

In June 2004, BATA objected to the Australian government putting graphic health warnings on tobacco products. [3] Instead, BATA cited research undertaken for BATA by Crosby/Textor that the advertisements would have no effect on overall smoking rates. "Community attitude research in Australia shows that fully 88% of people interviewed believe that a national education program targeting children would be a more appropriate use of resources than putting new graphic health warnings on cigarette packets."

Board of Directors

Former Directors

Articles and resources

Related SourceWatch Resources


  1. British American Tobacco Australia, "Board of Directors", accessed June 2009.
  2. British American Tobacco Australia, "Who we are", British American Tobacco Australia website, accessed June 2009.
  3. British American Tobacco Australia, "BATA disappointed by cigarette warnings decision", Media Release, 25 June 2004.

External articles

Search for more information on British American Tobacco Australia in the British American Tobacco Documents Archive

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