Cole & Weber United

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Cole & Weber United is a WPP Group advertising firm based in Seattle, Washington. It reported $13.6 million and 76 employees in revenue in 2006. [1]

News product placement

In a story about product placement in news shows, AdAge reported, "advertisers have paid to have radio hosts talk about products on air in the belief that it sounds more enticing and relevant than a stock 30-second commercial" This was directly followed by a quote from Cole & Weber's MJ Keehn: "There are tasteful ways to do it. ... We're not talking about turning Tom Brokaw or Katie Couric into Billy Mays selling OxiClean." [2]


From their website: [3]

Contact information

Cole & Weber United
221 Yale Ave N., Ste 600
Seattle, Washington 98109

Phone: 206-447-9595
Fax: 206-233-0178


Articles and resources

Related SourceWatch articles


  1. "WPP Group: Profile from the 2007 Agency Report," Advertising Age, April 22, 2007.
  2. Brian Steinberg, "Pay-for-Play Wends Its Way Into TV News: McD's, Others Get Exposure on Morning Shows as PR Yields to Paid Placements," Advertising Age, July 28, 2008.
  3. "Who we are," Cole & Weber website, accessed September 2008.

External resources

External articles